Today’s guest post is from Kabir Shahani. Kabir is the CEO of Appature, Inc. a Seattle-based technology company that provides surprisingly simple cloud-based marketing solutions designed exclusively for healthcare companies. Appature Nexus allows healthcare marketers to quickly gain new customer insights and create programs to deepen brand relationships and drive greater sales growth.
by Kabir Shahani (@kabir)
First, [...]
Entries Tagged as 'guest'
Why Pharma Needs a New Marketing Standard
August 3rd, 2011 · 1 Comment · Knowledge, Opinion
Tags:Appature·Appature Nexus·communication·digital strategy·guest·guest blog·guest post·Inc·innovation·marketing·Pharma·pharma marketing·Pharmaceutical industry·strategy·Thought Leaders
At the Intersection of Pharmaceuticals and Technology
July 7th, 2010 · 1 Comment · Knowledge, Opinion
CEO of Sproxil, Inc. Ashifi Gogo’s venture into social entrepreneurship has continuously enjoyed a strong link with academia. Ashifi holds degrees in mathematics and physics and is now the Holekamp Family PhD Innovation Fellow in engineering at Dartmouth College. At Dartmouth, he earned an IEEE GOLD Humanitarian Fellowship by virtue of [...]
Tags:Ashifi Gogo·consumer decisions·counterfeit·developing countries·Direct-to-consumer advertising·Education·guest·malaria·mobile·safety·Sproxil·technology