By Bob Mason (@BobMasonPalio)
Social media is one of the biggest shifts in modern business. Facebook, LinkedIn, Twitter, blogs, Wikis and more have created new opportunities for businesses to interact and learn about their customers, prospects, competitors and even their own employees. Twitter alone boasts 50 million Tweets each day – that’s 600 per second.
To support [...]
Entries Tagged as 'Google'
New Jobs in Pharma: Social Media Strategists
July 14th, 2010 · 3 Comments · Opinion
Tags:Blogs·brand·Facebook·Google·LinkedIn·marketing·Search Engine Optimization·Twitter·Wikis·YouTube
Friend or Foe?: Google
July 8th, 2010 · No Comments · Opinion
By Sven Larsen (@zemoga)
Google, once seen as the great beneficent alternative to more suspiciously viewed companies like Microsoft. Google, which has itself become a lot more like the new Evil Empire, in the last couple of years. A quick Google (more about this verb later…) will find you articles with titles like “Getting Free of [...]
Tags:advertising·blogging·Browsing·Buzz·calendar·chatting·email·Eric Schmidt·Google·maps·News·photos·privacy·RSS·searching·Video
Following Up with Amy Cowan of Google
April 12th, 2010 · 3 Comments · Opinion
We’ll be kicking off this week’s theme of “Ones to Watch” by revisiting Pixels & Pills’ interview with Google’s Amy Cowan at the ePharma Summit earlier this year.
By Jason Brandt
Last month, Pixels & Pills’ Carl Turner interviewed Amy Cowan, head of the health industry for Google at the ePharma Summit.
In her conversation with Carl, Amy [...]
Tags:advertising·Augmented reality·communication·e-pharma summit·Google·Google Health·Opinion·Video
Location, Location, Location
March 29th, 2010 · 1 Comment · Opinion
By DJ Edgerton (@wiltonbound)
Microblogging? Sooo 2008.
If you listen to the hype that emanated from SXSW, it’s all about location, location, location.
Not very long ago, the idea to make it possible for people to transmit short bursts of information to their group of friends was groundbreaking. Now that Facebook made their status updates a big broader, [...]
Tags:communication·Compliance·digital strategy·drug safety·Education·Facebook·Foursquare·Google·Microblogging·mobile·Patients·Pharma·social media·Social network·SXSW·technology·Twitter
Are You Ready for 2010?
December 30th, 2009 · No Comments · Opinion
By Sven Larsen(@zemoga)
“All things are ready, if our minds be so.” – Henry V, Shakespeare
There are a lot of bloggers weighing in with their predictions for 2010 this week. People are proclaiming the coming 12 months as “The Year Social Media Grows Up”, “The Year Traditional and Digital Agencies Converge”, “The Year of MObile” and [...]
Tags:Apple·Blogs·Cloud computing·Communities·Conferences·digital strategy·Digital Tools·Google·media·social media·technology·Thought Leaders·Trends·User Experience
Creating a Social Media Policy for Your Company
September 8th, 2009 · No Comments · Knowledge
By DJ Edgerton
Congratulations: you’ve just been assigned to create the social media policy for your company. You feel a bit puffed-up with your social media expertise. But slowly, you will begin to think that there are few more daunting tasks.
You will remember that policies mean legalities. And legal stuff is scary.
Next, you’ll admit to yourself [...]