Tag Archives: Facebook

Defining Moments: It Gets Better

The Defining Moments series looks back at the biggest events of 2010 to see what we can learn from them here at P&P, to work better in our calling, in 2011 and beyond. It Gets Better The...
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All Social Networks Are Not The Same – Where Should You Be?

by Briana Campbell (@MsMatchGirl) Just the other day Richard Meyer posted an article entitled, "STOP! Social Media Is Not the Answer in which he makes a strong case against pharma marketers...
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Seven No-Nos of Social Media Engagement

by Briana Campbell (@MsMatchGirl) Wrath. Sloth. Greed. Gluttony. Lust. Envy. Pride. The seven deadly sins. In June of this year, PM360 laid out the Seven Deadly Sins of Pharma Marketing (you can...
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Fallout? Pharma & The Facebook Wall

by Briana Campbell (@MsMatchGirl) About a week and a half ago all the talk was about Facebook and its policy changes, disallowing pharmaceutical companies to turn off comments on their walls....
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Running Scared: Pharma and the Facebook Wall

by Briana Campbell (@MsMatchGirl) The talk, for a long while now, has been about Facebooks change of guidelines, no longer allowing pharmaceutical companies to turn off comments on their Facebook...
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POINT/COUNTERPOINT: Is It Time To Give Up on Social Media For Rx Info?

This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy arguments can yield the best...
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Caveat Emptor?

by Briana Campbell (@MsMatchGirl) A recent Pew Internet study, released June 16, 2011, shared the following statistic: Facebook users are overall more trusting than non-internet others. 43% of...
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Facebook Forever!

by Krissy Goelz (@krisgoelz) Oh, Facebook, how I love you so. Not because youve turned this city girl into a farmer or helped me get in touch with my inner Mafia Wars, but because you introduced...
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Is Your Doc Social?

by DJ Edgerton (@wiltonbound) Its been several years now since the pharmaceutical industry first began to try to figure out social media - what it was, how to use it to find customers, how...
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Is PharmaWall The Tool You’ve Been Waiting For?

by Briana Campbell (@MsMatchGirl) There has been a lot of talk, over the past few months, over Facebook's changing commenting policies and the pharma industry. Our friend Jonathan Richman clears...
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Five Social Media Pitfalls for Millennials in the Workplace

Mary Kate Hallahan (@paliosaratoga) Even though the Millennial Generation was practically born sending instant messages, commenting on blog posts, and connecting with strangers electronically,...
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Trans-Media Storytelling

By Sven Larsen (@zemoga) You probably know that you should be telling stories in your work. But do you know how? The concept of storytelling as an art form gained prominence in recent years in...
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