Live from the E-Pharma Summit (#epharma)
Robert Lucente of Augme Mobile Health talks about how the emergence of the mobile platform is impacting the Pharmaceutical industry.
Entries Tagged as 'e-pharma summit'
Robert Lucente Thinks Mobile is the Future of Pharma
February 9th, 2010 · 2 Comments · News, Trends
Tags:#epharma·communication·Communities·digital strategy·Digital Tools·e-pharma summit·innovation·mobile·Patients·Pharma·Pharmaceutical industry·social media·Thought Leaders·Trends·User Experience·user needs
Damon Caiazza of GSW Doesn’t Want to Talk About Social Media
February 9th, 2010 · 2 Comments · Knowledge, News
Live from the E-Pharma Summit (#epharma)
Damon Caiazza of GSW explains why he thinks Pharma companies shouldn’t be talking too much about social media. Watch as Damon calls for an increased focus on underserved HCP communities and tells Pharma execs “Don’t forget the sales force!”
Tags:#epharma·communication·Communities·Customer relationship management·digital strategy·e-pharma summit·innovation·marketing·media·Pharma·Pharmaceutical industry·social media·Thought Leaders·Trends
Steve Woodruff of Impactiviti on eHarmony and the FDA
February 9th, 2010 · 2 Comments · News, Opinion
Live from the E-Pharma Summit (#epharma)
Steve Woodruff of Impactiviti talks about what it’s like to be the “eHarmony of the Pharmaceutical industry” and why the FDA should stay away from specifics when it comes to social media guidelines.
Tags:#epharma·#fdasm·communication·Compliance·digital strategy·e-pharma summit·Facebook·FDA·Legal Issues·media·Pharma·Pharmaceutical industry·social media·Thought Leaders·Trends·Twitter
John Mangano of ComScore on the Importance of Metrics
February 9th, 2010 · 2 Comments · Knowledge, News
Live from the E-Pharma Summit (#epharma)
John Mangano of ComScore explains why metrics are becoming more and more important to Pharma companies and how they’re impacting the FDA’s thinking about social media.
Tags:#epharma·#fdasm·Digital Tools·e-pharma summit·FDA·metrics·Pharma·Pharmaceutical industry·Thought Leaders·Trends
Russ Ward of Pixels & Pills on Next Steps for the FDA
February 9th, 2010 · 1 Comment · News, Opinion
Live from the E-Pharma Summit (#epharma)
We kick off our coverage of the E-Pharma Summit with an interview with one of our own. Russ Ward talks about the challenges facing the FDA and their upcoming guidelines of social media. Check out what Russ has to say about the urgent need for quality health care information online.
Tags:#epharm·#fdasm·communication·Compliance·Conferences·digital strategy·e-pharma summit·Education·FDA·Pharma·Pharmaceutical industry·social media·Thought Leaders·Trends·user needs
