Tag Archives: drug safety

Doctors Starving Patients!

By DJ Edgerton (@wiltonbound) ...of information, that is. Medical Marketing & Medias Ben Comer just published an article on the results of a survey done by MedTera, and thats what they found....
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Pixels & Pills Talks to Kevin Kruse about ePatient Connections 2010!

Last year's ePatient Connections conference was the event of the year, attracting some of the most influential voices in the industry and garnering lots of positive feedback from the attendees....
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Why Healthcare Reform Isnt Just About Insurance

(Photo by Win McNamee/Getty Images North America) By Kimberly Reyes (@CommDuCoeur) On March 23, 2010, President Obama signed his controversial Healthcare Reform Bill into law, with the objective...
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Why the Core Visual Aid is DEAD…Vive la IVA!

By Paul Harrington R.I.P., CVA. Friends, Romans, and countrymen, lend me your ears: I come not to praise the CVA, but to bury it. The CVA or Core Visual Aid the most commonly used sales tool...
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Pharma’s Bill of Rights

This post is the first in a week-long series that asks "What would the government regulate?" We'll be talking about government concerns, healthcare scares, the impact of reform, and more. By Sven...
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Revolution meets reform: can social media help shrink health disparities in the United States?

By Jim Mittler, PhD, Medical Director (@jim_mittler) We all know that the social media revolution is happening and it cannot be stopped¢‚Ǩ"this is according to the exponential growth of...
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Handling Patient Communities

This post is part of a week-long series centered around the theme of communication. This week, well identify important communities and provide tips and guidelines on how to effectively reach them....
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Location, Location, Location

By DJ Edgerton (@wiltonbound) Microblogging? Sooo 2008. If you listen to the hype that emanated from SXSW, it's all about location, location, location. Not very long ago, the idea to make it...
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Reaching Online Nurse Communities: The Heart of the Conversation

by Russ Ward (@russcward) Earlier today, we tweeted about an article from a 2006 issue of Businessweek entitled "Big Pharma's Nurse Will See You Now and recommended that our readers check out the...
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How Comic Books Can Help Us Talk to Doctors

By Sven Larsen (@zemoga) Want to communicate more effectively and quickly with health care providers? Then read a few comic books. Probably not the advice you were expecting to hear, right? After...
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Attention To Detail: The FDA Is Watching You

By Ian DeMeritt, PhD (@idemeritt) As printed promotional materials are continually being replaced by flashier electronic detail aids and on-line content, it is not surprising that DDMAC continues...
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Can Twitter Make Patients More Compliant?

By Guy Mastrion (@gmastrion) Socialized Compliance with Social Media. Im thinking a lot lately about the potential for the positive impact social media will have on compliance efforts, the high, Holy...
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