This Monday, March 14th, Pixels & Pills’ very own DJ Edgerton delivered a presentation at the SXSW Interactive Festival in Austin, TX. Here are the slides from that presentation:
Follow Me: Using Twitter and Technology to Save Lives
View more presentations from zemogawork
Tags:API·caregiver·Compliance·dashboard·doctor·emergency·followme·healthcare·interface·Medicine·mobile·patient·Pharma·prescription·social media·tweet·Twitter
By Kimberly Reyes (@CommDuCoeur)
Patient compliance continues to be a major threat to healthcare, and a big concern for the pharmaceutical industry. Non-compliance has been proven to negatively impact both medical outcomes and the U.S. economy. As we continue to explore digital solutions to encourage people to adhere to their medications, Medical Bill Dog’s Dennis Grace [...]
Tags:#dtc2011·adherence·communication·convention·dialogue·doctor·DTC·e-patients·economy·Epocrates·event·Google Body Browser·healthcare·healthcare outcomes·individuality·information·medication·mobile·patient·patient compliance·patient literacy·personalization·Pharmaceutical industry·responsibility·ROI·University of Oregon
By Sven Larsen (@zemoga)
As we pointed out on March 9, involved, passionate patients are some of the all-stars of social media, bringing their hard-earned expertise forward to influence and opine on the state of medicine and care.
Surprisingly, another all-star group in social media are hospitals. A year ago, only 10% of hospitals were using social [...]
Tags:administrator·community·connection·dialogue·doctor·Facebook·Farmville·Hospital·marketing·Medicine·nurse·online·patient·policy·PR·social media·Twitter·Video·YouTube
Image via Non-Surgical Orthopaedics, P.C.
By J. Vegerano
I was at my doctor’s office recently and noticed that he now uses IBM touch screen tablets in several areas of his practice. I spoke to my doctor in a bit of detail about why he chose to implement these tablets, and his answer was simple: technology is at [...]
Tags:backup·business·computer·doctor·electronic medical records·EMR·healthcare·integration·iPad·maintenance·Medicine·network·operation·Point of Care·practice·remote assistacne·safety·software·strategy·systems·tablet·tech support·technology·wireless
Most of us aren’t lucky enough to have a doctor in the house, so it makes sense that 80 percent of Americans turn to the Internet to get information about diseases, procedures, doctors, hospitals, drugs therapies and other health-related issues. However, thanks to a boon in social media and proliferation of patient bloggers, today’s patients [...]
Tags:advocate·Blog·community·doctor·educate·influence·information·internet·patient·social media·treatment·Twitter
By Krissy Goelz (@krisgoelz)
Twenty years ago, a Robitussin commercial called “Dr. Mom” was a sexist, ham-handed parody of family division of labor. It’s even a bit worse for wear when you watch it now – really, what ad exec ever thought it was funny? But in addition to giving us a view into the differences [...]
Tags:advertising·commercial·dads·database·digital·diseases·doctor·electronic health records·environment·family·genetic·Health·humor·internet·mobile·technology·TV·website
John Mangano, Vice President at ComScore, talks with Pixels & Pills about the surprising level of trust between patients and the information they obtain online, and how doctors are reacting to informed patients
Tags:#epharma·conference·data·doctor·Education·ePharma Summit 2011·events·IIRUSA·information·interview·patient·Video
Groundhog Day movie still courtesy of Sony Pictures Entertainment
By Kimberly Reyes (@CommDuCoeur)
Ladies and gentlemen, please put down your smartphones. Minimize Tweetdeck. Close that Google search tab. We need to talk about doing things in real time – and not just on the Web.
A couple of weeks ago, I attended a conference. But instead of my [...]
Tags:approval·conference·conversation·current events·doctor·Google News·Google Wave·innovation·legal·marketing·News·patient·project·real-time web·regulatory·social media·Thought Leaders·Twitter
By DJ Edgerton (@wiltonbound)
Back in August, we talked about how games have evolved from Pong and Space Invaders, to currently popular social-network games like Farmville. As we pointed out, learning can often happen faster and more effectively with a good game, and can even grease the wheels of social interactions.
We continue to believe that the [...]
Tags:Augmented reality·condition·console·diabetes·disorder·doctor·Education·group·Health·health management·innovation·patient·physical therapy·rehabilitation·social media·Virtual reality
By Dan Bobear (@dbobear)
In many industries, economic conditions are slowly improving and as everybody becomes less stressed about job losses, furloughs and other ramifications of the recession, they’re ready to get back to business and get back to planning for the future.
For Pharma, that means being able to keep up with the quickly emerging and [...]
Tags:audience·brand·communication·community·connect·doctor·economy·engage·future·health advocate·innovation·leadership·listening·marketing·opportunity·patient·planning·promote·smartphone·Social network·strategy·technology
