by Krissy Goelz (@krisgoelz)
Mirror, mirror on the wall, who’s the healthiest one of all?
Imagine if looking in the mirror could reveal more than just the lines on your face or the state of your hair. What if the mirror was magic and could know what medications you needed to take or whether your blood sugar [...]
Entries Tagged as 'Design'
Magic Mirror
November 10th, 2011 · No Comments · News, Trends
Tags:Compliance·Design·Digital Tools·Education·engagement·future·Health·Health care·healthcare·information·innovation·magic mirror·RFID·technology·User Experience·user needs
Beyond the Written Word: Health Literacy and the Role of Pictures
October 24th, 2011 · 1 Comment · Knowledge
Today’s guest post comes from Ken Thorlton, SVP, Creative Director, of HealthEd. Ken has been with HealthEd since 2004, now serving as senior vice president, creative services. In this role, he manages design teams and oversees all aspects of creative development—interpreting clients’ communication strategies, visually capturing patient insights and needs, and unifying that vision into [...]
Tags:Compliance·Design·Education·health literacy·patient·Patients·Thought Leaders·user needs
Scratch, Sniff and Learn with UnNiched
September 2nd, 2011 · No Comments · News
We’re excited to be participating in another UnNiched(micro) breakfast at the CUNY Graduate Center in October.
This one, however, will prove to be a little different from other events that UnNiched has hosted in the past. This one is a grown up show and tell, or, as they are calling it “Scratch, Sniff and Learn.”
That’s right. [...]
Tags:conference·Conferences·data·Design·Digital Tools·Education·innovation·media·mobile·Patients·strategy·technology·Thought Leaders·Trends·unNiched·User Experience·user needs
POINT/COUNTERPOINT: The Great Flash Debate, Part I
May 16th, 2011 · No Comments · Opinion
(Video credited to Milk and Cookies)
This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. We’re strong believers that healthy arguments can yield the best solutions, and we hope that you enjoy our series. Feel free to add your own arguments in the comments section [...]
Tags:activity·animation·content·Design·enrichment·Flash·gaming·graphics·information·interactivity·internet·introduction·learning·mobile·motion·platform·technology·website·World Wide Web
Generation Y and Health: The Healthcare Revolution
April 19th, 2011 · No Comments · Knowledge, Opinion
This post continues our new series on Generation Y and their relationship with their health. From challenges to epidemics, this series attempts to expose how these digital natives are managing health-related issues, both individually and together.
By Kimberly Reyes (@CommDuCoeur)
In my last installment in this series on the Millennial doctor, [...]
Tags:adoption·application·civic·collaboration·communication·Design·diversity·doctor·e-mail·Education·Generation Y·happiness·healthcare·holistic·independent·inefficiency·iPad·medical information·millennial·patient community·practice management·revolution·sharing·Skype·social media·technology·transparency
WIRED Magazine’s Thomas Goetz Reveals His Strong Interest in Health Medicine and Explains His Concept of I.W.F.
February 9th, 2011 · 1 Comment · Knowledge, News
Thomas Goetz, Executive Editor of WIRED Magazine, discusses how technology can help people make better decisions about their health, and explains the concept of Information with Feeling, or I.W.F., as a way to communicate messages more efficiently through good design.
Tags:#epharma·conference·decisions·Design·ePharma Summit 2011·events·Health·IIRUSA·interview·IWF·Medicine·technology·Thomas Goetz·Video·WIRED Magazine
Marketing Advice from MTV’s Jersey Shore
January 27th, 2011 · No Comments · Opinion
By Kimberly Reyes (@CommDuCoeur)
It’s the low-brow reality show that’s captivated audiences across the country, earning record-high ratings among 12- to 34-year-olds. MTV’s Jersey Shore follows the (often drunken) antics of eight Italian-American housemates vacationing in a summer share at Seaside Heights, NJ. Among them are Mike “The Situation” Sorrentino, a womanizer with rock-hard abs dedicated [...]
Tags:brand·campaign·demographic·Design·Jersey Shore·logo·marketing·MTV·objectives·personality·philosophy·spokesperson·television
Breaking Out of the Ghetto
December 21st, 2010 · No Comments · Opinion
By Sven Larsen (@zemoga)
It may come as no surprise to many who read this blog that in the design world, Pharma work is often seen as the “red headed stepchild”. Pharma and (to a lesser degree Finance) are seen as unfriendly to creativity because of the strict regulatory environments both fields operate under and the [...]
Tags:creativity·Design·Pharma·Pharmaceutical industry·Thought Leaders·Trends
The Convergence of Pharma and Fashion
December 10th, 2010 · No Comments · Opinion, Trends
Image courtesy of Pierce Mattie Public Relations
By Christina Brodie
What do pharma and fashion have in common? Both are multi-billion dollar a year industries that influence how people look and feel. Pharma marketers should take note that fashion’s influence is becoming more prevalent in the industry as our culture becomes increasingly obsessed with physical appearance and [...]
Tags:adherence·affordability·beauty·dental·Design·dical devices·economy·evergreen·fashion·industry·influence·innovation·inspiration·marketing·Pharma·physical appearance·product·style·youth