by DJ Edgerton (@wiltonbound)
The question seems almost nonsensical at first – your Twitter followers may be really outstanding people, but they’re not organic chemists or researchers. And your Facebook fans, while devoted, probably do not, generally speaking, know how to move a new drug through the FDA approval process.
Just the same, it’s a mistake to [...]
Tags:Compliance·data·digital strategy·Digital Tools·Education·engagement·epatient·FDA·information·innovation·Legal Issues·marketing·Pharma·Pharmaceutical industry·R&D·research and development·social media·Social network·strategy·technology·Trends·user needs
by Jason Brandt (@jasondmg3)
For over half a century, the Breathalyzer has given law-enforcement officials a portable, fairly reliable instrument to test for, and prevent, driving under the influence.
However, when you start to listen to the critics of the technology complain that diabetics, dieters, hyperventilaters, mouthwash users, cold medicine users or smokers can have incorrect results [...]
Tags:analyze·breathalyzers·data·Digital Tools·future·patient·Patients·Pharma·Pharmaceutical industry·technology·Trends·User Experience·user needs
We’re excited to be participating in another UnNiched(micro) breakfast at the CUNY Graduate Center in October.
This one, however, will prove to be a little different from other events that UnNiched has hosted in the past. This one is a grown up show and tell, or, as they are calling it “Scratch, Sniff and Learn.”
That’s right. [...]
Tags:conference·Conferences·data·Design·Digital Tools·Education·innovation·media·mobile·Patients·strategy·technology·Thought Leaders·Trends·unNiched·User Experience·user needs
by DJ Edgerton (@wiltonbound)
Economist and author Noreena Hertz says that, “In a world of data deluge and extreme complexity, we believe that experts are more able to process information than we can – that they are able to come to better conclusions than we could come to on our own.” She does not [...]
Tags:data·expert·information·innovation·thought·thought lea·thought leader·Thought Leaders·Thought Leadership
This is the second installment in our special guest blog post series by Alexander Price, who teaches children with autism and works collaboratively with the families of children and adults with autism spectrum disorders, as well as the agencies that fund their treatment, to provide education, training, and conduct research towards finding solutions. Previously, Alexander [...]
Tags:autism·behavior·classroom·cost·data·developmental disabilities·effectiveness·identification·materials·opportunity·presentation·question·response·routine·special education·students·tablet·teaching·technique·technology·trials
By Jason Brandt (@JasonDMG3)
In many ways technology is the realm of the rich. Here in the developed world, we’re used to the latest hardware and ubiquitous wi-fi to help us access the open-sourced wisdom of the entire internet. For those of us fortunate enough to be on that side of the digital divide, that entry [...]
Tags:access·afford·biotech·capitalism·cheaper·computers·data·digital·divide·economy·EHR·EMR·generic·hardware·Health care·internet·mobile·Patients·process·recession·revolution·social media·Social network·streamline·technology·telemedicine·tools·unemployment·wi-fi
By Sven Larsen (@zemoga)
You probably know that you should be telling stories in your work. But do you know how?
The concept of storytelling as an art form gained prominence in recent years in the business world – but I’d argue that it’s a back-to-basics survival mechanism more than a trend. We all work long hours, [...]
Tags:attention·Blogs·brand·celebrities·commercials·conversation·data·different·Facebook·information·lecture·marketing·medium·mythology·narrative·pictures·presentation·print·social media·storytelling·television·transmedia·Twitter·variety·Video
By Carl Turner (@leftyrightbrain)
Pharma leaders are coming together at Digital Pharma West for an exciting exchange of innovative ideas in digital communication, especially in a heavily regulated industry. Whether social media is new territory or you are already executing a strategic multichannel communication plan, privacy is more important than ever.
Consider Zuckerberg’s Law: Back in 2008, [...]
Tags:communication·Communities·Compliance·confidentiality·data·digital·doctor·EHR·EMR·healthcare·law·medical advice·multichannel·patient·penalty·policy·privacy·reputation·sharing·social media·violation
By Russ Ward (@russcward)
Recently Ed Silverman wrote about Patient-Reported Outcomes on Internet Sites on Pharmalot – based on a study published in last month’s Nature Biotechnology that was conducted through online patient-support group Patients Like Me.
We – like you – are huge fans of Ed and his work, but this story really fascinated us, for [...]
Tags:clinical trials·cost·crowdsourcing·data·discovery·diversity·drugs·effectiveness·engagement·failture·internet·Patients·Pharma·report·social media·Social network·speed·success·trend
By Andy Smith (@andysmithpalio)
There’s a treasure trove of high-value health information in government archives that can aid in the delivery of health care. Now, the U.S. Department of Health and Human Services (HHS) and the Institute of Medicine (IOM) are joining forces to make this data available to the public and encourage innovative uses of [...]
Tags:access·application·behavior·Best Practices·community·cost·data·development·discussion·disease·event·forum·games·government·growth·Health·health care providers·information·innovation·insight·local·patient·performance·product·quality·service
