Katie Couric discusses her Clio Award win for the Stand Up 2 Cancer campaign, bringing together the community, recruiting celebrities, honoring the scientists, and working together towards finding a cure.

Steve Farrar & Jackie Murray talk about the work they did to promote the Rockford Health System’s DaVinci Surgical Robot.

Phil Deschamps, President & CEO of GSW, along with Bruce Rooke, Chief Creative Officer of GSW, talk about GSW’s involvement with the CLIO Awards, and how the changing industry landscape has impacted the event

Registered attendees of the upcoming eCommunication & Online Marketing Summit in Boston, MA now have the opportunity to win up to 10 free passes to the conference for your colleagues (worth over $20,000), courtesy of Brightworks.

Here’s what you have to do to win: simply provide the correct answer to the following question…

What does CLM stand for?

1. Creating Lucky Medicine
2. Connecting Lucrative Markets
3. Closed Loop Marketing

E-mail your answer along with your company, full title and how many passes you’d like to win Jon Gwillim at jgwillim@eyeforpharma.com

Contest ends Thursday, October 7, 2010.  Must be a pharmaceutical executive to enter.

Find additional information at http://www.eyeforpharma.com/ecomm/free-passes.shtml.

See you (and hopefully 10 of your friends) in Boston on November 8-9, 2010 for the eCommunication & Online Marketing Summit!

By DJ Edgerton (@wiltonbound)

It’s the time of year when it’s better to give than receive so Pixels and Pills (with a little help from our friends at Wiley) is happy to play Santa. We asked you to retweet the #PNPSM hashtag and in return you had a chance to win a full social media library that featured these instant classics:

We’ve randomly selected five re-tweeters who will receive copies of each of these titles. Congratulations to these lucky winners!

@bgIndra

@richardlawler

@kelvynanderson

@phdaisy

@gemfit

DM us on @pixelsandpills with your mailing info and we’ll get your books out to you ASAP. And thanks to everyone who participated. Hopefully, this is just the first of many contests we’ll be running and the first of many chances for you to improve your social media skills thanks to P & P. And thanks to Wiley for their generous donation of these prizes. Even if you didn’t win, make sure to check out all the books listed above. They’re well worth you time.

PS: Did we fully disclose that Wiley donated the books but did not engage us for sponsored posts? The FDA isn’t the only agency monitoring social media, you know!

By Sven Larsen (@zemoga)

One last reminder that in the season of giving, we’re giving away free books! REMEMBER THE CONTEST CLOSES THIS SUNDAY, DECEMBER 20TH!

Thanks to our friends at Wiley Publishing, we’re giving away copies of  instant social media classics like TRUST AGENTS, WORLD WIDE RAVE, TWITTER POWER, INBOUND MARKETING and 140 CHARACTERS .We’ve got 5 copies of each book to give away so there are plenty of chances to get yourself a copy.

All you have to do to win is tweet the link to this post – either your own, or RT ours, just make sure you include the hashtag #PNPSM in your tweet. We’ll select winners at random, so the more times you tweet, the more chances you have to win!

We’ll announce winners by Monday, December 21st.

Good luck to everyone who enters! We can’t wait to hear your feedback on the contest and all of these terrific reads!

By Sven Larsen (@zemoga)

Just a quick reminder that you still have a chance to win yourself a free social media library.

Thanks to our friends at Wiley Publishing, we’re giving away copies of  instant social media classics like TRUST AGENTS, WORLD WIDE RAVE, TWITTER POWER, INBOUND MARKETING and 140 CHARACTERS . We’ve got 5 copies of each book to give away so there are plenty of chances to get yourself a copy.

All you have to do to win is tweet the link to this post – either your own, or RT ours, just make sure you include the hashtag #PNPSM in your tweet. We’ll select winners at random, so the more times you tweet, the more chances you have to win!

We’ll announce winners by Monday, December 21st.

Good luck to everyone who enters! We can’t wait to hear your feedback on the contest and all of these terrific reads!

By DJ Edgerton

Back in September, Mike shared his digital reading list – newspapers, websites, newsletters and blogs that he loved. We’ve also given you lists of bloggers, Twitterers – even conferences that we think are worth your eyeballs.

But now we’re going to go back. Way back. All the way back to… Paper. That’s right. Just in time for holiday gift-buying and wish-list-making, here is the first annual

Pixels and Pills Reading List

Some are best-sellers – some are friends of the blog – some are both! But they’re all essentials for getting a great grasp of social media. We’d give you synopses… but conveniently, every single one has a subtitle that does it for us.

• Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust – Chris Brogan and Julien Smith
• Worldwide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories – David Meerman Scott
• Twitter Power: How to Dominate Your Market One Tweet at a Time – Joel Comm
• Inbound Marketing: Get Found Using Google, Social Media, and Blogs – Brian Halligan and Dharmesh Shah
• 140 Characters: A Style Guide for the Short Form – Dom Sagolla
• Groundswell: Winning in a World Transformed by Social Technologies – Charlene Li and Josh Bernoff
• Here Comes Everybody: The Power of Organizing Without Organizations – Clay Shirky

How cool is it that social media allows you to see your favorite authors up close? Not only can you buy their books, you can learn from them in real time, too.

But now, we at P&P are excited to announce our first contest! Thanks to our friends at Wiley Publishing, we’re giving away copies of the first five books on this list. We’ve got 25 copies of each book to give away so there are plenty of chances to win.

All you have to do to win is tweet the link to this post – either your own, or RT ours, just make sure you include the hashtag #PNPSM in your tweet. We’ll select winners at random, so the more times you tweet, the more chances you have to win!

We’ll announce winners by Monday, December 21st. Good luck, and get tweeting (and reading)!