This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. We’re strong believers that healthy arguments can yield the best solutions, and we hope that you enjoy our series. Feel free to add your own arguments in the comments section below!
by Krissy Goelz (@krisgoelz)
When you [...]
Entries Tagged as 'community'
POINT/COUNTERPOINT: Pay-for-Play Conferences
September 14th, 2011 · 1 Comment · Opinion
Tags:communication·Communities·community·conference·Conferences·Education·events·information·marketing·Pharma·Pharmaceutical industry·Thought Leaders·Trends
POINT/COUNTERPOINT: Pay-For-Play Conferences
September 13th, 2011 · 3 Comments · Opinion
This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. We’re strong believers that healthy arguments can yield the best solutions, and we hope that you enjoy our series. Feel free to add your own arguments in the comments section below!
by Sven Larsen (@zemoga)
We here [...]
Tags:Communities·community·conference·Conferences·Digital Tools·Education·events·information·innovation·marketing·Pharma·Pharmaceutical industry·Thought Leaders
The Social Health Un-Conference
September 8th, 2011 · No Comments · News
Here at Pixels & Pills, we’re always trying to push the conversation about health and pharma in the digital space harder and farther along. Which is why we were intrigued when Shwen Gee let us know about The Social Health Un-Conference (SXSH), taking place September 19th, right before ePatient Connections.
Aside from the impressive speaker list [...]
Tags:communication·Communities·community·conference·Conferences·Education·engagement·events·Health·Health care·information·innovation·Legal Issues·Patients·Pharma·Pharmaceutical industry·social media·Social network·Thought Leaders·Trends·user needs
Digital Pharma East 2011
August 26th, 2011 · 3 Comments · Uncategorized
Digital Pharma East celebrates its fifth anniversary in 2011 and this is going to be the biggest one yet! ExL Pharma has put together the most extensive agenda ever produced in this industry leading event series. Marketers from pharma companies from all over the world know that this is the event for the most industry [...]
Tags:community·conference·Conferences·digital Pharma·Digital Pharma East·digital strategy·Education·events·Pharma·Pharmaceutical industry·social media·technology·Thought Leaders
Seven No-Nos of Social Media Engagement
August 25th, 2011 · No Comments · Knowledge, Opinion
by Briana Campbell (@MsMatchGirl)
Wrath. Sloth. Greed. Gluttony. Lust. Envy. Pride.
The seven deadly sins.
In June of this year, PM360 laid out the Seven Deadly Sins of Pharma Marketing (you can take a peek at the digital edition here). And Dave Sonderman laid out his accompanying thoughts on the unintentional sins in a post on the GSW [...]
Tags:#hcmktg·#hcsm·communication·Communities·community·digital strategy·Digital Tools·Education·Facebook·FDA·Health·Health care·healthcare·information·marketing·Pharmaceutical industry·social media·social media platforms·social media strategies·Social network·strategy·Trends·Twitter
Fallout? Pharma & The Facebook Wall
August 24th, 2011 · 2 Comments · Opinion, Trends
by Briana Campbell (@MsMatchGirl)
About a week and a half ago all the talk was about Facebook and its policy changes, disallowing pharmaceutical companies to turn off comments on their walls. Jonathan Richman ran a deathwatch over on Dose of Digital. The Washington Post had a story. We wrote about it, too. Seems like everyone did. [...]
Tags:communication·Communities·community·Facebook·FDA·FDA Guidance·John Mack·Jonathan Richman·NPR·Online community·Pharma·Pharma industry·Pharmaceutical industry·Pharmaguy·social media·Social network·social networks·user needs
Running Scared: Pharma and the Facebook Wall
August 16th, 2011 · 3 Comments · News, Opinion
by Briana Campbell (@MsMatchGirl)
The talk, for a long while now, has been about Facebook’s change of guidelines, no longer allowing pharmaceutical companies to turn off comments on their Facebook walls. Yesterday, D-Day arrived.
Over on Dose of Digital, Jonathan Richman, was keeping a “deathwatch” vigil over pages that were apt to be removed. On Friday, the [...]
Tags:communication·Communities·community·digital strategy·Digital Tools·engagement·Facebook·FDA·information·innovation·Legal Issues·Pharma·Pharmaceutical industry·social media·Social network·technology
Caveat Emptor?
August 5th, 2011 · No Comments · Opinion
by Briana Campbell (@MsMatchGirl)
A recent Pew Internet study, released June 16, 2011, shared the following statistic: Facebook users are overall more trusting than non-internet others. 43% of [study] participants were more likely than other internet users to feel that most people can be trusted.” With 51% of the American population over 12 years old on [...]
Tags:Communities·community·digital strategy·Education·Facebook·information·patient·Patients·Pharma·social media·Social network·user needs
Counterpoint: Using Social Media for Employee Engagement
August 2nd, 2011 · 1 Comment · Knowledge, Opinion, Trends
by Sven Larsen (@zemoga)
The latest trend in employee communications is, unsurprisingly, social media. Increasingly, companies are investing in – or building their own – internal social networks, blogs and microblogs, hoping to build sheltered digital communities for their employees to interact, resulting in boosted morale and positive influence on business results.
It sounds nice, [...]
Tags:business·communication·Communities·community·Digital Tools·innovation·social media·Social network·strategy·technology
Point: Using Social Media for Employee Engagement
August 1st, 2011 · 2 Comments · Knowledge, Opinion, Trends
by Briana Campbell (@MsMatchGirl)
Want to Encourage Innovation? Implement Internal Social Networks.
Innovation, a critical differentiator for pharmaceutical companies, is dependent on effective internal collaboration. A study conducted by the IBM Institute for Business Value (IBV) suggests that to optimize R&D investments and create more sustainable value, pharmaceutical companies should focus on improving internal collaboration within the [...]
Tags:business·communication·Communities·community·engagement·innovation·social media·Social network·teamwork·Trends