Tag Archives: communications

Social Media, Pharma and Politics

by DJ Edgerton (@wiltonbound) How much of a role does social media play in influencing policymakers? And how much of a role can or should marketing play in crafting those messages for...
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Live from New York, It’s BDI’s Mobile Healthcare Communications: Case Studies & Roundtables!

A new year brings new challenges for the healthcare industry. Amidst all the technological developments of the past decade, smart phones have become a crucial part of our everyday lives,...
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Join P&P at BDI’s Mobile Healthcare & Communications: Case Studies and Roundtables!

These days, your mobile phone isn't just your phone. It's your calendar, your e-mail inbox, your mp3 player, your portable movie viewer, and even your TV remote control. But did you know that the...
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The Pixels & Pills Blog Picks Up a Platinum MarCom Award!

Sponsored by the Association of Marketing & Communication Profesisonals, the MarCom Awards is one of the largest international competitions that rewards industry professionals for excellence in...
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Thinking Doctors? Think Smartphones.

Photo courtesy of Fast Company By Sven Larsen (@zemoga) A recent survey investigated physicians use of smartphones, and how it fits in to their detailing preferences. Here are some of the top...
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Vacation Series: Networking

By Sven Larsen (@zemoga) August means vacation - especially in the global world of pharma, many of our colleagues and clients are in Europe, where August holidays are even more common. But if a...
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Are You Ready to Get UnNiched?

By Kimberly Reyes (@CommDuCoeur) Seth Godin wrote a blog post that identifies two kinds of schooling: one where "you learn technique, facts and procedures, and one where "you learn to see, learn...
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