By Catlin Renaud (@catlinrenaud)
Baby Boomers – the 77 million people born between 1946 and 1964 – are redefining aging and shattering traditional assumptions about the sixth and seventh decades of life. We’ve all heard that 40 is the new 30, and that 50 is the youth of old age, but what does this mean for [...]
Entries Tagged as 'Blog'
Marketing to Boomers
April 29th, 2011 · No Comments · Knowledge, Opinion
Tags:affluence·age·aging·applications·baby boomers·Blog·caregiver·comments·consumers·demographic·disease mangement·Facebook·fitness·food·games·Health care·influence·interactive·lifestyle drugs·marketing·medical care·nutrition·online·opportunity·patient·podcast·population·smartphone·social gaming·Social network·spa·technology·traditional media·youth
Using Social Networking to Promote Your Blogging Efforts
April 21st, 2011 · No Comments · Knowledge, Opinion
(Photo courtesy of The Next Web)
By Kristin Phillips (@KLAPhillips)
Many bloggers find that creating compelling blog content isn’t always a field of dreams; just because you build it, doesn’t mean readers will come.
Popular, well-read blogs don’t happen overnight. Most of the time blogs with large viewership are cultivated over time, but it doesn’t mean you have [...]
Tags:Blog·bookmarks·content·exposure·Facebook·guest blog·information·interesting·issues·link·multimedia·optimize·perspective·promote·quality·reader·repeat·signature·smart·Social network·subscribers·topic·Twitter·vision·writer·YouTube
Digital Pharma on Quora
March 11th, 2011 · 3 Comments · Uncategorized
By Kimberly Reyes (@CommDuCoeur)
There’s been a lot of debate as to whether or not crowdsourced information, the type found on sites like Quora, is really beneficial to anyone. But, like many of you, my curiosity led me open my own Quora account and see what all the fuss was about. In case you’re interested, here [...]
Tags:answer·Blog·community·content·digital Pharma·healthcare·influence·question·quora·social media·technology·Trends·Twitter
Social Media All Stars: Patients
March 9th, 2011 · No Comments · Opinion
Most of us aren’t lucky enough to have a doctor in the house, so it makes sense that 80 percent of Americans turn to the Internet to get information about diseases, procedures, doctors, hospitals, drugs therapies and other health-related issues. However, thanks to a boon in social media and proliferation of patient bloggers, today’s patients [...]
Tags:advocate·Blog·community·doctor·educate·influence·information·internet·patient·social media·treatment·Twitter
Why blog?
March 7th, 2011 · No Comments · Knowledge, Opinion
By Andy Smith (@andysmithpalio)
Even though there are 126 million blogs available – 73,932 new ones popped up in the last 24 hours – many businesses are still gun-shy about blogging. What’s the hold up?
Resistance ranges from “I don’t have time to blog” to “I don’t know what to say,” and concerns about angering customers. The [...]
Tags:Blog·business·comments·communication·community·conference·connection·content·customer·dialogue·engage·Facebook·ideas·information·interaction·Knowledge·mobile·search·SEO·success·Thought Leaders·Twitter
Tips for Making Your Content King
March 1st, 2011 · No Comments · Knowledge
By Todd LaRoche (@ToddLaRoche)
Interactions take place online more so now than ever before. Even if you’re not expanding your Web site strategy or participating in social media, chances are your competitors are; they’re blogging, sending electronic newsletters, tweeting, and posting to their Facebook account and LinkedIn groups. With everyone vying for the attention of potential [...]
Tags:authenticity·authority·Blog·communication·content·Facebook·honesty·influence·newsletter·persuasion·privavy·relationships·social media·storytelling·strategy·transparency·Twitter·vision
Advice You Never Get About Social Media
January 18th, 2011 · 2 Comments · Knowledge, Opinion
By Kimberly Reyes (@CommDuCoeur)
By now, you’ve heard it all: be authentic, identify the “super users,” don’t control the conversation, and so on and so forth. You’ve read all the blog posts written by some of the most influential social media experts (you’ve read enough to know that even social media experts hate the term “social [...]
Tags:advice·audience·Blog·comments·content·conversation·humanize·insight·negative·Pharma·response·social media·subject·thought leader·topic·tweetchat·Twitter
Little Comments, Big Privacy
May 11th, 2011 · No Comments · Opinion
(via Chuck and Beans)
By Jason Brandt (@JasonDMG3)
“Great story. Loved the last part; very moving.”
“I disagree completely – this is what’s wrong with America today!”
While adding a comment to a blog post or a news article may seem trivial, it’s part of a larger and very important story.
Interactivity – the idea that you can offer your [...]
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Tags:Blog·comment·communication·conversation·crowdsourcing·data·experience·Facebook·Google·information·interactivity·internet·law·membership·News·Opinion·participation·philosophy·privacy·settings·social networks·technology·Wikipedia