You’ve told us that you want to see more about what goes on at Zemoga, the sponsor of this media property, so we thought we’d give you a quick look in at a recent project that the team is especially proud of. Maria Rueda gave us the lowdown on one of Zemoga’s new babies, the [...]
Tags:AdobeMax·AdobeMax Challenge·Android·Digital Tools·Education·healthcare·HeartBeats·innovation·medical apps·Medical school·surgery·technology·Trends·Zemoga
Bob Kernen, VP Product for HC Plexus tells Pharma companies not to forget about Android and explains why his company has just launched an Android version of their Little Blue Book app.
Tags:#digpharm·Android·Bob kernen·digital pharma east 2011·HC Plexus·iPad·Little Blue Book·Pixels and Pills
(Image via The Beauty Brains)
By Jeremy Lichtenberger (@ Air_Master_J)
Looking back, 2010 was a mixed bag. Economic uncertainty clouded over business plans and budgets, but many organizations found a way to make lemons out of lemonade: reaping the benefits of social media for cost effective marketing. Reflecting on the year that was inevitably raises questions about [...]
Tags:Android·application·consumer·demographics·disease management·economy·interaction·listen·marketing·mobile·research·smartphone·social media·unemployment
Today’s guest blog post comes from Carmen R. Gonzalez. Carmen is the Manager of Strategy and Communications at Healthcare Communications Group, a leading clinical trial recruitment and retention firm, where she spearheads new technology in clinical trial recruitment and business development initiatives.
By Carmen R. Gonzalez (@crgonzalez)
Digital applications are taking the lead in the clinical [...]
Tags:Android·application·business·cell phone·clinical trial·community·diversity·doctors·IPhone·maps·mobile·patient·Pharma·recruitment·screening·SMS·social media·staff·technology
By Dan Bobear (@dbobear)
No, this is not a shopping guide. Go check out Engadget or Gizmodo if you want advice on the latest shiny things. We’ll wait.
…Back? Good. Because here, we’re not going to tell you about whether the iPad is worth buying or how to hack your new phone or what the latest Android [...]
Tags:Android·app·communication·doctors·FDA·iPad·IPhone·Mobile phone·Patients·Pharma
