How Nike+ FuelBand Marks a Tipping Point for Mobile Health

 

 

 

 

 

 

 

 

 

 

This month in @Pharmaphorum, Spitz showcases FuelBand and shares his belief that Nike’s evolution from product manufacturer to health company will legitimize and empower all of mobile health.

What do you think? Is Spitz inflating the value of a glorified pedometer, or does FuelBand represent a true state change in #mhealth, enabling this emerging channel to go mainstream?

 

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Michael Spitz , known most often as just "Spitz," is Editor-in-Chief of the Pixels & Pills and a prollific tweeter, blogger, and article writer, active in digital health across all specialties. Follow him @SpitzStrategy.

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