Pfizer’s Kate Bird Talks About the Convergence of Mobile & Social Media and the Trend Towards Consolidation

Kate Bird, Director of Corporate Digital Strategy at Pfizer, discusses why you can’t separate mobile from social, convergence through social sharing, and talks about the new Pfizer.com mobile-compatible website.

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One Response to Pfizer’s Kate Bird Talks About the Convergence of Mobile & Social Media and the Trend Towards Consolidation

  1. Diane says:

    Kate you are always very clear in ensuring your audience understands that social media must be incorporated into ‘the way we do business’ and foster engagement with both customers and employees. Your company is a good role model for companies operating in highly regulated markets.