The Top 10 Posts of 2010 on Pixels & Pills

1472500

By Russ Ward (@russcward)

It’s been a whirlwind of a year for the Pharma and healthcare industries. We dove headfirst into social media, added the iPad to our list of mobile technologies, sharpened our multi-channel marketing strategies, and waited with bated breath for some guidance from the FDA.

A lot of our friends have already published their 2010 roundup posts, and this one is no different…except for the fact that I’m a numbers guy, and before I start rattling off all the significant news and developments of 2010, I wanted to check out our Google Analytics and see which issues mattered the most to you, our readers.

So here’s 2010 in Pharma and healthcare, through YOUR eyes:

#1 BREAKING NEWS: FDAs Social Media Guidance Expected Soon
http://dev-pixelandpills.zemoga-client.com/2010/10/21/breaking-news-fdas-social-media-guidance-expected
Published Thursday, October 21st, 2010

#2 Exploring Human Anatomy With Googles Body Browser
http://dev-pixelandpills.zemoga-client.com/2010/12/17/exploring-human-anatomy-googles-body-browser
Published Friday, December 17, 2010

#3 Interview with Manhattan Researchs Monique Levy
http://dev-pixelandpills.zemoga-client.com/2010/07/01/interview-manhattan-researchs-monique-levy
Published Thursday, July 1, 2010

#4 Can Pharma Have an Old Spice Guy? Pharmas Problems With Personality
http://dev-pixelandpills.zemoga-client.com/2010/07/16/pharma-spice-guy-pharmas-problems-personality
Published Friday, July 16, 2010

#5 Pharma Jobs of the Future: Professional Tweeters
http://dev-pixelandpills.zemoga-client.com/2010/07/22/pharma-jobs-future-professional-tweeters
Published Thursday, July 22nd, 2010

#6 Are You Game?: Gaming and the Healthcare Industry
http://dev-pixelandpills.zemoga-client.com/2010/08/11/game-gaming-healthcare-industry
Published Wednesday, August 11, 2010

#7 The Experience of a Lifetime: Erik Hauser & Experiential Marketing
http://dev-pixelandpills.zemoga-client.com/2010/06/17/experience-lifetime-erik-hauser-experiential-marketing
Published Thursday, June 17, 2010

#8 Introducing the Health Tweeder!
http://dev-pixelandpills.zemoga-client.com/2010/02/02/health-tweeder
Published Tuesday, February 2, 2010

#9 Friend or Foe: The iPad and the iPhone
http://dev-pixelandpills.zemoga-client.com/2010/07/12/friend-foe-ipad-iphone
Published Monday, July 12, 2010

#10 Changing How We Communicate with Doctors
http://dev-pixelandpills.zemoga-client.com/2010/07/06/changing-communicate-doctors
Published Tuesday, July 6, 2010

Here are my thoughts:

  • Although we have a “do now, apologize later” attitude towards social media, we’re keeping an eye on the FDA for their guidance
  • We’re deeply interested in the latest software, gadgets, and programs that will greatly impact the healthcare community, whether by enhancing communication, or by improving medical care
  • We have become braver, dipping our toes into new, less traditional, marketing strategies to reach our consumers

So what do you gather from all this?

Share

Comments

comments

Powered by Facebook Comments