By Dan Bobear (@dbobear)
No, this is not a shopping guide. Go check out Engadget or Gizmodo if you want advice on the latest shiny things. We’ll wait.
…Back? Good. Because here, we’re not going to tell you about whether the iPad is worth buying or how to hack your new phone or what the latest Android [...]
Tags:Android·app·communication·doctors·FDA·iPad·IPhone·Mobile phone·Patients·Pharma
By Bob Mason (@BobMasonPalio)
We’ve talked before about different types of online communities, from Twitter to virtual worlds. The term, “online community” can mean anything from the “big ones” like Facebook and Twitter, to smaller niche organizations such as the Planet Cancer community for young adults fighting cancer.
These little societies can do amazing things. As an [...]
Tags:Blogs·Cancer·communication·Conditions and Diseases·digital strategy·Digital Tools·Education·Facebook·Health·marketing·Online Communities·Online community·Patients·social media·Twitter
Guess who’s turning four? …Months, that is!
Not too long ago, Pixels & Pills brought you our Health Tweeder, a clever tool that demonstrates the power of social media to healthcare marketers looking to help their clients join the conversation.
You already know how it works: animated petri dishes represent real-time dialogues taking place in the [...]
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By Sven Larsen (@zemoga)
How did this whole Facebook thing get started?
All it took was a college dropout and a dream. It was February 2004 when 19-year-old Mark Zuckerberg and his fellow Harvard roommates launched their closed social network, exclusive only to students of their alma mater. The idea was hardly new or novel; he borrowed [...]
Tags:communication·Communities·digital strategy·Digital Tools·Facebook·Mark Zuckerberg·marketing·Pharma·social media·Social network·technology
By Kimberly Reyes (@CommDuCoeur)
So how does this thing work?
When Jack Dorsey, Biz Stone, and Evan Williams launched Twitter in July 2006, little did they know how the micro-blogging platform would affect the mainstream, changing the way we communicate, learn, and even do business.
For those of you who have been living under a rock for the [...]
Tags:branding·communication·digital strategy·marketing·Microblogging·Pharma·social media·social networking·Twitter
This post continues this week’s theme of partnerships and collaborations. As a partnership ourselves, Pixels & Pills strives to demonstrate what brilliant things can happen when great minds come together!
By Guy Mastrion (@gmastrion)
In talking about potential collaborations, there are many pairings that should have already happened – many pairings that we love happening right now [...]
Tags:collaborate·epidemic·H1N1·HIV·partnerships·productive·think tank
This week, Pixels & Pills is celebrating partnerships. Some are unexpected. Some haven’t happened yet, but need to. And some just plain make sense. Come along with us as we discuss the very principle that P&P is founded on.
By Jason Brandt (@Jasondmg3)
In our week on partnerships, we’re covering a variety of different kinds of collaborative [...]
Tags:academic institutions·biotech·branding·collaboration·communication·diagnostic·digital strategy·hospitals·partnerships·Pharma·research
Earl D. Whipple is the Senior Director of Business Communications and Digital Media for AstraZeneca. In an effort to drive online visibility and digital engagement for one of the world’s leading biopharmaceutical companies, Earl and his team launched AstraZeneca’s first company blog and Facebook community. Today, Pixels & Pills talks to Earl about Pharma’s obligation [...]
Tags:AstraZeneca·Blogs·corporate social responsibility·Earl Whipple·Education·Facebook·FDA·healthcare community·marketing·media·Pharma·Pharmaceutical industry·social media·technology·Thought Leaders·Trends
This post wraps up our week-long discussion around the topic “What Would the Government Regulate?”
By Jason Brandt (@Jasondmg3)
Last month, Pixels & Pills’ Jennifer Abelson interviewed Steve Woodruff of Impactiviti at the ePharma Summit.
Apart from how utterly TV-presenter smooth both of their voices are – we’re lucky they got into pharma before they were snapped up [...]
Tags:advertising·communication·digital strategy·Facebook·FDA·innovation·Legal Issues·marketing·Pharmaceutical industry·regulations·social media·technology·Trends·Twitter
Steve Etzler, Founder of BDI provides a nice wrapup of the highlights of the 2010 Social Media and Healthcare Roundtable and what’s next for BDI.
Tags:BDI·communication·digital strategy·digital video·events·Pharma·Pixels & Pills·Social Comm & Healthcare·social media·Thought Leaders
