By Guy Mastrion (@gmastrion)
We’ve been grousing about how pharma doesn’t take its own reputation seriously enough. So we decided, okay, let’s be productive and think of ways to better that. First question. Are there better venues to educate the public about drug performance and the issues facing the industry?
Put another way? There’s got to be new [...]
Entries from December 9th, 2009
How Can Pharma Communicate Better?
December 9th, 2009 · No Comments · Opinion
Tags:advertising·communication·Communities·drug safety·Education·media·Patients·Pharma·Pharmaceutical industry·Thought Leaders·User Experience